2019
Art direction, Graphic Design
School project (fictional)
The Louvre Auditorium is the performance hall of the Louvre Museum in
Paris, where screenings of film heritage and concerts take place. The
hall can accommodate up to 420 people. In 2007, the first “carte
blanche” event at the Louvre Auditorium was launched. The aim of this
event is to introduce the public to an often-overlooked part of
cinematic heritage, presented by contemporary musicians.
The Louvre Auditorium invited Jeff Mills, pioneer of Detroit techno,
and Mikhaïl Rudy, classical pianist, to create a carte blanche on the
theme of Time, accompanied by the footage from L’Enfer, the
unfinished 1964 film by Henri-Georges Clouzot, connected to kinetic
art.
For this occasion, the Louvre Auditorium wishes to develop a
visual identity and communication materials to promote the event.
The minimal aspect of the poster echoes Jeff Mills’ musical universe.
The hypnotic, hallucinatory effect evokes both the madness of the
husband, Marcel, and the distinctive lighting system, the Héliophore,
which appears in the film’s iconic footage.These two concentric circles
featured on the communication materials refer to several elements: Jeff
Mills’ visual universe (albums, concerts), musical media (CDs, vinyl
records, etc.), the cinema cameras used to shoot the rushes of
L’Enfer by H.G. Clouzot, and the musical duo of the event.
The color palette was created from the colorful rushes of H.G.
Clouzot’s film L’Enfer.